Charles King is founder and CEO of Macro. Launched in 2015, Macro is a newly formed venture that sits at the intersection of content, technology and brand curation. With a focus on creating film, television and digital content for African American, Latino and Multicultural consumers (ALM), the company is perfectly positioned to capitalize on the explosive growth in this important market. Formerly, King was partner/agent in the motion picture department at William Morris Endeavor (WME). His career as an agent spanned more than 15 years, during which he was known for his innovative deal making and strategy in developing brands for, and around, his clients. King has been featured in many national media outlets and publications, including NPR, Essence, Variety and the Los Angeles Times. Fortune magazine has named him one of the nation’s most influential Latino, Asian or African Americans in their 2005 Diversity Issue, and he was recently included in the 2014 Ebony Power 100 List. King is an active angel investor in synergistic ventures at the nexus between the technology sector and the media content business.
A graduate of Vanderbilt University and the Howard University School of Law, he resides in Los Angeles with his wife Stacey, a fashion designer/executive and their two young sons, Noah and Julian.